Love Actually Film Poster

As my practical includes creating a film poster, I have decided to analyse some film posters from the romance genre. This is the film poster for Love Actually:

• The colour scheme is very simplistic: black, white, and red. This could imply the simplicity of the film - it is not some big 'Hollywood' production with impressive special effects and high speed chases. The film is all about dialogue and the character's story's, and I think this is reflected through the simplicity of the film poster. Red also typically connotes love, so this could reflect the idea that this is a 'typical' romance film
• The snow that has been added to the character's pictures connotes the winter theme of the film, which actually takes place at Christmas. This countdown to Christmas is quite a big part of the film's narrative, so it's not surprising that it is hinted to the audience on the film poster
• The tag that reads 'from the makers of Four Weddings, Bridget Jones, and Notting Hill'       implies that the film is quite personal, as it is almost like a note from the makers to the audience. This is only reiterated by the fact that it is in a font that makes it appear to be hand written. It also fits in with my earlier point about how they are trying to convey the fact that this film is about people that are hopefully relatable to the audience. 
• All of the character's pictures are separate, and also equal size, implying that none is more important than the other one. Their separation could also reflect their individual narratives that we learn about in the film, while the bow around them could represent love - as throughout the film we learn that the characters are all somehow connected to each other, often by love in one of its many shapes and forms
• The character's facial expressions also help to give us an insight into their personalities before we have even seen the film. For example, Colin Firth looks very serious, just as his character is in the film; Keira Knightley looks pretty and innocent; Hugh Grant looks a bit cheeky; and Martine McCutcheon looks very smiley and friendly.